Google Calendar. You can build an editorial calendar in Google Calendar with color-coding for different campaigns, recurring slots for weekly content and more.As your team grows and picks up pace, you’ll likely want a digital version to share the calendar and make changes more easily. Printable calendars. Printable PDF calendar versions are a great way to start bringing your marketing projects together.Spreadsheets. A great way to keep your marketing calendar digital without a specialized marketing tool.They’re flexible, shareable, and packed with clarity and action. CoSchedule Marketing Calendar Free, Marketing Suite, and similar marketing calendar apps. We’re biased, but dedicated marketing calendar apps are the secret weapon of high-performing marketing teams.Marketing calendars can take many shapes and formats. What Does a Marketing Calendar Look Like? Your team will create better deliverables, you’ll be more focused, and you’ll hit greater marketing and business goals. Removing the stress and chaos from your content operations will pay off. By organizing all your marketing efforts in one place, you can use data from previous projects to fuel your planning for upcoming projects When are your projects due? No more scrambling in the final hours before the deadline the calendar will allow you to plan in advance and ship excellent work on time.Įver heard of planning fallacy? Even if you don’t recognize the term, you’ve almost certainly experienced it: you underestimate the time it will take you to complete tasks, even though previous tasks have already taken you and the team longer than planned.Ī marketing calendar neutralizes this challenge.
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